Coming Soon: The Houses October Built
Horror films about Halloween are actually a rare breed. The closest we usually get is a horror film set around Halloween, which is not the same thing at all. Ginger Snaps is an excellent horror film set around Halloween; it is not a film about Halloween. Trick'r Treat is an excellent horror film set on Halloween; it is about Halloween. It's not an arbitrary distinction, either. Halloween has its own set of rules, rituals, customs, and mythology that are severely under-explored within the horror genre. I honestly can't remember that last time a horror film about a haunted house attraction got a theatrical release of any kind.
Enter The Houses October Built. Aside from having an excellent title, the film is actually about haunted attractions. A group of friends travel around the world trying to find the most extreme haunted house attraction. They get more than they bargained for when they hunt down underground attractions. They never make it to their target, but they do begin to encounter the horror in the real world.
The Houses October Built gets a limited theatrical release on 10 October from Image and RLJ Entertainment. No word yet on how limited that run will be.
I think it's okay to be optimistic about availability, though. The official Facebook page is labeled "From the producer of Insidious and Paranormal Activity." Paranormal Activity was the original "I don't know, maybe a small indie release...unless you want more" picture and Insidious also got the red carpet treatment.